Exhibition "Exciting philumeny. Heraldry on matchboxes"

Can be philumeny really exciting? What can be interested in a small carton box? Yes, it can. They called them phillumenists, collectors matchboxes, labels, matchbooks, brochures and matches. The most famous phillumenists were Queen Wilhelmina of the Netherlands and the 32nd President of the United States Franklin D. Roosevelt. They spent lots of money looking for rare matchboxes.
The world «philumeny» was derived from Greek phil- [loving] + Latin lumen- [light]. And for such «light lovers» JSC Borisovdrew introduced a collection of matchboxes with town arms labels, which you could see on the exhibition in the Children's Museum!

The exhibition is working from 16.03. till 30.04.2017.